November 28 2013

Singapore’s Wildfire gets $2 million to influence social media conversations – We have around 50 servers across APAC today sifting through millions of ongoing public social media conversations, identifying stuff that’s relevant (real-time listening and machine learning classification), matching it up with the appropriate influencers, and recognizing their actual impact (similar to the Klout score) that they have as a result of the activation.


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