astcompany.com – Can you believe it? For the new generations, yes! At its roots, the concept of retail is based on direct sales. Before chain stores replaced direct selling as the mainstream mode of distribution, no one would have thought twice about choosing to buy their everyday products from a friend in the comfort of their home. Over the years, direct selling has earned itself a bad name, and these days many companies don’t even consider it.
February 13 2014